Marketing Strategy
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Marketing Research
We take the problem of identifying market opportunities, trends, and customer behaviors off you so that you can concentrate on management and operational issues. IGS bespoke marketing research services includes the following functional areas:
- Qualitative research
- Opportunity identification, sizing and prioritization.
- Market definition, planning and sizing.
- Scenario planning
- Market target and segmentation
- Interviewing and observation modelling
- Quantitative research
- Need identification.
- Mapping customer journey
- Marketing mix proposition and optimization.
- Growth hacking
- Building user personas.
Experience IGS Level Growth
We are known for our ability to turn a stagnant business into an unstoppable force. We pride ourselves on our ability to bring exponential growth to businesses across the continent. So what are you waiting for?
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