Digital Marketing
Search Engine Optimization (SEO)
- SEO Auditing
- Keyword Research
- On-Page Optimization
- Backlink Networking and Quality Link Building
- Consistent Blog Content Creation
- Content Clusters and Site Structure
- Link Bait Strategy
Digital Marketing
- Website Design, Development & Management/Maintenance
- Ads Management (Pay-Per-Click)
- Social Media Management & Social Media Advertising
- Search Engine Optimization (SEO) & Search Engine Marketing
- Content Creation and Content Marketing
- B2B and B2C Ecommerce Marketing
- Video Production
- Email Marketing
- Lead Generation
Search Engine Optimization (SEO)
- SEO Auditing
- Keyword Research
- On-Page Optimization
- Backlink Networking and Quality Link Building
- Consistent Blog Content Creation
- Content Clusters and Site Structure
- Link Bait Strategy
Email Marketing
- Customer acquisition journeys
- Sales Emails
- Product launch emails
- Promotional email related to special offers
- Limited Period Offer (FOMO)
- Referral Emails
Advertising
- Google Search
- Google Display Network
- Meta Ads
- LinkedIn Ads
- Video Story Ads
Ads Management
(Pay-Per-Click)
Our Ads Management System is designed to deliver maximum ROI on your ad spend with multiple revenue in real time. Our PPC strategy is designed to address your sales and marketing needs in
- Google Ad Words: Google Search (SEM) and Google Display Network (GDN).
- Amazon Ads
- Yahoo Ads
- Social Media Ads: LinkedIn, Facebook, Instagram, and X (Twitter) Ads
- YouTube Ads
- Bing Ads
Website Design, Development & Management/Maintenance
We are known for creating highly performing, SEO compliant, mobile friendly, and secured websites. Our specialized creative department is made up of highly experienced and tested professionals with expertise in developing, improving, and upgrading your website using our three (3) factor model of leveraging the most powerful tools in User Interface (UI) Design, User Experience (UX) and Responsive and Adaptive Design strategies to promote your brand, guarantee online traffic, product display, and sales increase expectations. Talk to us about limitless possibilities in:
- Corporate Web Design: Logo and Corporate Identity.
- Landing Page Optimization
- Landing Page Development
- Video Production, Photography & Animated Videos
- Ecommerce Website Design.
- Web Security & Maintenance
- Custom Web Development & Programming.
- Campaign reporting and analysis in real time with results.
IGS PPC Process
Our PPC process promises you the following benefits
- Tracking installation and testing.
- Campaign Launch
- Monitoring Performance
- Campaign reporting and analysis in real time with results
- Campaign setup and implementation
- Ad Creation
- Landing Page Development
- Quality Keyword research and Competitor analysis.
Search Engine Optimization (SEO) and Search Engine Marketing
Our SEO strategy is primarily focused on increasing organic traffic, delivering leads, and boosting sales and brand awareness. IGS SEO specialists guarantees your company increasing search engine rankings of your web pages so that they appear higher in search results with the goal of driving traffic to your website.
IGS Search Engine Marketing (SEM) includes but not limited to landing page development, search, display, video (YouTube), shopping, app, and remarketing campaigns optimization including tag installation. Here is our promise in ensuring great SEO outcomes for your business:
- Increasing organic discovery and elevated quality website traffic.
- Evaluating digital marketing channels, return on investment (ROI).
- Crafting appropriate title tags and meta descriptions
- Image optimization
- Page speed optimization.
- Constructing internal linking structure.
- Matching qualified clients with your online content.
- Promoting user experience by targeting the entire marketing funnel
- Establishing effective URLs SEO
- Building backlinks at scale.
- Enhancing PPC SEO Success
- Improving search performance
Search Engine Optimization (SEO) and Search Engine Marketing
Our SEO strategy is primarily focused on increasing organic traffic, delivering leads, and boosting sales and brand awareness. IGS SEO specialists guarantees your company increasing search engine rankings of your web pages so that they appear higher in search results with the goal of driving traffic to your website.
IGS Search Engine Marketing (SEM) includes but not limited to landing page development, search, display, video (YouTube), shopping, app, and remarketing campaigns optimization including tag installation. Here is our promise in ensuring great SEO outcomes for your business:
- Increasing organic discovery and elevated quality website traffic.
- Evaluating digital marketing channels, return on investment (ROI).
- Crafting appropriate title tags and meta descriptions
- Image optimization
- Page speed optimization.
- Constructing internal linking structure.
- Matching qualified clients with your online content.
- Promoting user experience by targeting the entire marketing funnel
- Establishing effective URLs SEO
- Building backlinks at scale.
- Enhancing PPC SEO Success
- Improving search performance
Social Media Management & Social Media Advertising
IGS social media management and advertising services is centered on promoting your brand and content on social media channels to increase brand awareness, drive traffic and generate leads for your business on multiple platforms including LinkedIn, Facebook, Instagram, X (Twitter), TikTok, and YouTube. We walk the talk by effective management of your social media accounts, creating, curating, and publishing social media content from storytelling and design to advertising and community management.
IGS Social Media Marketing Management System is designed to help you achieve the following objectives:
- Developing effective social media campaign Content and strategy.
- Social Media Monitoring, Data Interpretation, and Reporting
- Relationship Building (Engagement).
- Building satisfied customers.
- Advocacy/Promotion.
- Increasing Traffic & Conversions (Website Exposure).
- Building Brand Advocacy with Communities.
- Developing Brand Awareness (Followers)
- Creating unique products and services
- Providing feedback
Content Creation and Content Marketing Services
IGS content marketing strategy is designed to support our clients in driving high traffic with the right users, achieve best conversion rates and marketing objectives by leveraging advanced content creation, social media, news story writing, interviewing, photography, and videography tools to scale engagement and profitability
Our clear-cut approach to content marketing is based on the following pillars:
- Creating valuable content including and not limited to: Data sheets, research reports, videos, podcasts, infographics, white papers, blogs, articles etc.
- Boosting your search engine ranking
- Measuring ROI of content marketing with set KPIs.
- Understanding the triggers and drivers that shape your audience and their pain points.
- Promoting your content via social media channels and paid social campaigns
- Turbocharging your customer’s purchase decision.
- Mapping the content to your customer’s journey: Awareness, evaluation, and conversion.
- Boosting user experience, improving SEO and discoverability on search engines.
Video Production Services
Our Video Production Services is focused on generating leads and driving conversions using multimedia digital content with impactful creative video strategy to tell your brand story in a convincing manner.
Our specialized SEO Video Production Services is structured to align with driving your marketing strategy through laser focused videos revolving around your business sales and marketing funnels that resonates with your target audience, with compelling stories of your brand in real time based on your budget.
Talk to us about the following video production services:
- Commercial and advertising videos.
- Corporate videos.
- Educational, training and healthcare videos.
- Event, workshop, and seminar videos.
- Animation.
- Real estate videos
- Music videos
- Photography
- Specialty services.
Email Marketing Services
Our specialized Email marketing services is built on the goal of increasing conversion rates of your customers, boosting customer engagement and brand lift. In addition, our email services goals is based on focusing on an opt-in strategy, sending prospects valuable offers, providing prospects vital information and the tools to share such information. Embracing our Email Marketing Services will bring you the multiple benefits of increase in leads, acquiring quality fans for your brand, user retention and high impactful newsletter. Our Email Marketing Services is focused on:
- Emailing.
- Email Marketing Campaign.
- Direct Mailing.
- \Newsletter.
- Email Template Design
- Email Copywriting.
- Remarketing
- Outbound Mailing
Lead Generation and Performance Sales Services
We provide you with well researched leads based on transparent performance data. Our lead generation strategy are seamlessly integrated with your marketing campaigns and designed to provide more sales opportunities with qualified prospects who fit your business needs.
Our lead qualification tested and trusted structure is based on:
- Marketing Qualified Leads (MQLs).
- Sales Qualified Leads (SQLs).
- Product Qualified Leads (PQLs)
- Service Qualified Leads (SQLs).
- Conversion Qualified Leads (CQLs).
We are focused on the adoption of Account-Based Marketing (ABM) techniques to drive exponential sales result and growth through:
- Generating qualified leads through our multiple lead generation platforms.
- Proper customer identification.
- Channel engagement through email, voice, social, chat, web etc.
- Growing your presence.
- Establishing your reach to key decision makers in your sector/industry of interest
- Send timely exclusive marketing messages.
- Achieve high conversion rates.
- Ensure your campaigns are optimized based on customer marketing signals
Social Media Marketing